What is BluePin?

ValueClick Media’s superior optimization, targeting and reporting engine, BluePin℠ is designed to ensure we deliver results on all key metrics for our clients. Our investment in technology is what keeps us ahead of the competition and our customers top-of-mind with their audience.

What makes BluePin different?

Maintained by an all-star team of industry experts, BluePin continuously manages thousands of proprietary browsing and transactional data points to keep our customers current on the latest online advertising, industry and customer trends. BluePin isn’t just different, it’s unparalleled.

Will BluePin deliver on brand awareness objectives?

Definitely. With the availability of real-time data analysis and optimization, BluePin ensures online ads are served to the most relevant audience for increased brand lift and awareness. Your brand message will be delivered to the right audience, at the right time and on the right platform resulting in greater customer receptivity.

Will BluePin perform on direct response campaigns?

Absolutely. Created by ValueClick Media, a leader in the DR space for more than 14 years, BluePin was built with your brand goals in mind. From direct response to brand lift, we’ve got you covered.